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The “Zapruder” technique in advertising. A powerful shortcut to your gut!
As most of you will know, the Zapruder film is a hand-held film footage of the Kennedy assassination which, once shown to the public in 1975, became ingrained in the mind of everyone who was exposed to...
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Ad of the Day – March 27 (Lima)
Your daily dose of advertising awesomeness from around the world! Today’s pick: Agency: Y&R Location: Lima Client: Colgate Name: Water Category: Film Why I like it: Sometimes you get the feeling...
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